Precise targeting · Pixel setup · Free consultation
Facebook and Instagram ads
Reach the right audience and turn it into sales. We build and manage Facebook and Instagram campaigns for UK businesses — from precise targeting and Pixel setup to creative, retargeting and remarketing.
Facebook and Instagram — both owned by Meta — are among the most effective spaces for social media advertising — and you shouldn't miss the chance to run a successful campaign there. In recent years the platforms have helped more and more businesses reach new customers. GetSEO has a team of specialists who create and manage Facebook advertising so it truly makes a difference.
When the whole world is on Facebook
Thanks to our experience and know-how, our clients get:
- Targeting the right audience
- Professional build and management of campaigns with Facebook Business Manager and Facebook Pixel
- A marketing and advertising strategy
- Sensible budgets at reasonable rates
- Engaging content and ad-set creation
- Advertising banners
- Remarketing ads
Is it worth investing in Facebook ads?
Advertising sells — and placed in the right spot, you can be sure of being noticed. Facebook and Instagram have billions of active users worldwide, with large, engaged audiences that make them powerful platforms for reaching new customers and growing your sales.
Need Facebook or Instagram ads?
Choosing your objective
Before you start, there are two key questions to consider: who do you want to reach, and what do you want to achieve? First, define your objective — there are different types of adverts, each designed to deliver different results. Common objectives include:
- Boost your posts — promote a specific post from your Page.
- Promote your Page — send users to your Facebook Page for more likes and engagement.
- Send people to your website — present your site to a chosen audience.
- Increase conversions — drive more conversions for your business.
- Reach people near your business — reach those within a set radius of you.
- Get people to claim your offer — share a promotion or discount.
Facebook lets you start with a very low daily budget and there's no maximum — we'll recommend a sensible spend for your goal.
Facebook, Instagram and TikTok
Three of the world's most popular networks — Facebook, Instagram and TikTok — are an ideal place for businesses wanting to reach new customers and grow sales. Ads on them can be highly effective because you can target your exact audience.
TikTok lets users create, share and discover short videos (15 seconds, 60 seconds and 3 minutes), with an algorithm that builds a personalised experience from user behaviour. To get the most from your ads, target your audience precisely and create effective, engaging creative.
Need video?
We create and edit video for ads and social content. We also partner with photographers to produce 360° video, at both professional and everyday levels.
More services
What people ask us most
How much should I spend on Facebook and Instagram ads?
There is no single answer, but a campaign needs enough budget to gather data before it can be optimised - typically a few hundred pounds a month at minimum. Our management fee is separate from what you pay Meta. We will tell you honestly if your budget is too low to be worth running.
How long before Facebook ads start working?
The first week is learning: Meta tests who responds and adjusts delivery. Meaningful results usually appear from week two or three, once there is enough data to optimise against. Anyone promising instant results is guessing.
Do I need Facebook and Instagram, or just one?
Both come from the same Meta account and the same budget, so there is rarely a reason to use only one. Which platform performs better depends on your audience - we start with both and shift spend towards whichever brings the results.
How is a Facebook ad created?
We analyse the niche in which you will be advertising, define the objective, set the budget and provide monthly reports to monitor the process.
What are the benefits of Facebook ads?
More precise targeting, relatively inexpensive advertising, the ability to test different approaches, and accurate statistical data on both individual users and the audience as a whole — and it’s easy to manage.
What ways can I advertise my business on Facebook?
There are several formats — from boosting posts and promoting your page to increasing website traffic, conversions, local reach and offers. We’ll help you choose the one best suited to your objective.
How long until the ad goes live?
Within a few hours — once we’ve analysed the niche, written the text and prepared the visual elements you’ve requested.
What is remarketing and why do I need it?
This is a way of showing adverts to people who have visited your website but haven’t started or completed their order. It serves as a reminder of your business.
We create a personalised offer tailored to your needs
Tell us about your project and we'll get back to you with a bespoke proposal.